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The ideal aftermarket solution

Since the very start of the Independent Automotive Aftermarket (IAM), the “Royal” brand has been synonymous with high quality sealing solutions. Since 1985, we have marketed our products under the brand name “Elwis Royal”.
In this business, we bring to market a product program that comprises more than 2,500 different sealing solutions that fit mainly European and Asian passenger car applications. We constantly develop our product program and we aim to be able to supply sealing solutions for all engines important for the aftermarket. In total, we offer products that cover more than 8,000 different OE applications.
We have distribution partners all over Europe and North America and we run our business based on the following commitments to these distributors and our end users:
  • We guarantee that all Elwis parts perform at least identically to their original counterparts.
  • We guarantee a price structure that helps distributors and repair shows capture more sales into the (price sensitive) mid-end market.
  • We guarantee a high quality of product data in TecDoc.

For a review of our product offer we refer to TecDoc. Elwis Royal as A-rated TecDoc data supplier.

 

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